Unleash your brand on China's powerful social media platforms
China's digital ecosystem
China's digital development has been isolated from the rest of the world because of the Great Firewall. Facebook, Instagram, Whatsapp, etc. cannot be accessed from China. This has allowed a unique ecosystem of social media platforms to develop in China. Many of these apps have developed into super apps that can do everything from chatting, news feeds, payment, ecommerce, etc.
Social media operation
Our social media experts operate, plan and strategize many social media accounts across all platforms.
We deliver posting plans, report on all work carried out and engage with followers.
Social media content
Our experienced content team have been creating high quality content for many international brands for years.
They will help you find your right expression for you brand targeting the Chinese market.
Often it is not enough being active on social media posting content on a regular basis. To make an imapct and reach critical mass it is necessary to back up your social media activity with advertising spend.
Content needs to be relevant and relatable.
When we create content we focus on the balance between localizing your international brand to a Chinese context and not losing your DNA in the process. Your brand should be presented in China in eye level with your local audience and still be recognizable from your international expression.
Content formats differ across platforms and it is key knowing both your audience and the medium in order to get an effective message across. For example, both Bilibili and Douyin are video-driven, but audiences and formats are very different so they require completely different approaches.
We operate social media accounts for our clients on the main social media platforms in China. It is not necessary for you to have a dedicated China team in-house, we take care of everything. From planning and content creation to paid advertising and data reporting.
Get in Touch
Lyshøjen 8A, Office K6
8520 Lystrup, Denmark
Huaihai M. Rd. 527, 1005-1008