Leaf DigitalApr 122 minHow B2B Events Can Transform Your Business in ChinaIn today's digitally-driven world, marketing in China presents unique challenges for foreign B2B companies. Although these businesses...
Leaf DigitalNov 29, 20233 minZhihu: A Guide to B2B Influencer Marketing When considering influencer marketing for B2B, the choice of platform becomes pivotal. Among the many different options, Zhihu, China’s...
Leaf DigitalNov 29, 20232 minThe Role of Influencers in B2B MarketingFor foreign B2B brands, navigating the labyrinth of marketing in China poses unique challenges. Marketing and advertising, often...
Leaf DigitalNov 22, 20234 minWeChat deep dive: Insights from 2023 B2B Industry WeChat Official Account Operations ReportIn the Chinese digital landscape, where WeChat reigns as the gateway to over 1 billion monthly active users, establishing a foothold for...
Leaf DigitalOct 25, 20236 minB2B Marketing in ChinaThe past few years have seen a wave of transformative changes in the way businesses leverage digitalization and online services. The...