Guides

Leaf Digital

May 245 min

How to Safeguard Your Intellectual Property in China

Protecting intellectual property (IP) in China is crucial for businesses looking to expand into this lucrative market. As the world's...

Leaf Digital

May 222 min

Navigating the Bureaucracy of Setting up Social Media Accounts in China

Setting up Social Media Accounts in China involves navigating strict regulations. Learn the necessary steps, requirements, and tips to succe

Leaf Digital

May 149 min

Your Guide to Chinese Market Entry as a Foreign Brand

Venturing into the Chinese market opens doors to a world brimming with opportunities but also steeped in complexity. For foreign...

Leaf Digital

May 15 min

Strategies for Collaborating with Chinese Retail Distributors

Entering the Chinese retail market is an enticing prospect for any foreign business looking to expand globally. With its vast consumer...

Leaf Digital

Apr 225 min

Localization and Translation: Creating a Brand Name for Foreign Companies in China

When entering the Chinese market, selecting the right brand name is not just a marketing formality; it is a crucial strategy that can...

Leaf Digital

Feb 276 min

Common Mistakes Foreign Brands Make in China

With its vast consumer base, dynamic economy, and rapidly evolving digital landscape, China presents an enticing opportunity for foreign...

Leaf Digital

Feb 145 min

Understanding China's Gen Z: Here’s what marketers need to know

China's consumer landscape is rapidly evolving, driven by the seismic influence of Generation Z. With over 280 million individuals born...

Leaf Digital

Nov 29, 20233 min

Zhihu: A Guide to B2B Influencer Marketing

When considering influencer marketing for B2B, the choice of platform becomes pivotal. Among the many different options, Zhihu, China’s...

Leaf Digital

Oct 25, 20233 min

Get started using WeCom

WeCom offers you numerous opportunities to enhance your business operations, serving as your professional WeChat profile with features...