Leaf Digital
Navigating WeChat Advertising Regulations
WeChat is a crucial platform in China's digital marketing landscape, boasting over a billion active users. Its extensive reach and...
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Leaf Digital
Jun 255 min
Understanding the D2C business in China
The Direct-to-Consumer (D2C or DTC) business model, where brands sell products directly to consumers without intermediaries, is...
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Leaf Digital
Jun 193 min
A Look at the 2024 618 Shopping Festival: Trends, Results, and Future Prospects
The 2024 618 Shopping Festival, China’s second-largest annual online shopping event, concluded with impressive results, albeit with mixed...
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Leaf Digital
Jun 175 min
Post-COVID Consumer Behavior and Opportunities in China's Health and Fitness Market
The COVID-19 pandemic has significantly reshaped consumer attitudes and behaviors in China, particularly in the health and fitness...
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Leaf Digital
Jun 134 min
China’s Economic Landscape: A Balance of Modest Inflation and Persistent Deflationary Pressures
Discover China's economic landscape in 2024, highlighting inflation and deflation trends and their impact on consumer spending and business.
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Leaf Digital
Jun 65 min
Economic Growth and Business Potential in China’s Second-Tier Cities
While first-tier cities like Beijing often capture the spotlight, second-tier cities should be viewed as "first-class opportunities.
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Leaf Digital
May 306 min
Adapting to China's Changing Demographics: Healthcare, Eldercare, and Silver Economy
China is experiencing a significant demographic shift that is reshaping its consumer landscape. As the population ages, the elderly...
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Leaf Digital
May 245 min
How to Safeguard Your Intellectual Property in China
Protecting intellectual property (IP) in China is crucial for businesses looking to expand into this lucrative market. As the world's...
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Leaf Digital
May 222 min
Navigating the Bureaucracy of Setting up Social Media Accounts in China
Setting up Social Media Accounts in China involves navigating strict regulations. Learn the necessary steps, requirements, and tips to succe
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Leaf Digital
May 214 min
China's Shift Towards Sustainable Consumer Behavior
Explore China's shift towards sustainable consumer behavior, driven by pollution concerns and rising environmental awareness.
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